Archive for May, 2006


Market Research - Claritas Enters Into Agreement With Mintel Comperemedia 

Claritas Enters Into Agreement With Mintel Comperemedia  [Press Release] Market Wire via Yahoo! Finance - 6 minutes ago Claritas Inc., the premier provider of intelligent marketing information and target marketing services, announced today an agreement with Mintel that calls for a suite of Claritas household-level segmentation systems, including its leading system PRIZM NE, to be incorporated into […]

Web Based Advertising - Most E-Mailed

Most E-MailedAdvertising Age - AT&T Plans to Kill Cingular Brand Understanding Marketing Psychology and the Halo Effect Is Starbucks Diluting Its Business Brew Too Much? Advertising Goes Postal Are Five-Second Ads the Future of Web Marketing
Top agent takes repeat businessHerald Tribune - SARASOTA — Brad Kwenski has done 22 real estate transactions with Debra Pitell […]

Advertising - Scientists Probe Secrets of Kids’ TV

Scientists Probe Secrets of Kids’ TVWCAX - A coalition of advertising and public relations groups wants U.S. federal regulators to remove most of the consumer warnings contained in prescription drug ads. In a petition submitted Friday to the Food and Drug Administration, the Coalition for
Stream Revealer: Detect Potential ThreatsPC Magazine - The […]

Market Research - A handbag that costs $37,000!

A handbag that costs $37,000! Rediff, India - 18 hours ago "It used to be the shoes make the man," says Milton Pedraza, chief executive of the Luxury Institute, a market research firm based in New York City.
Makeover matrix Business Standard, India - 21 hours ago Four months ago, Anil Ambani hired AC Nielsen, […]

Advertising - School bus accidents inevitable

School bus accidents inevitable Irish Examiner, Ireland - 12 hours ago The company is also preparing a television advertisement campaign to reinforce the message about the legal requirement where seat belts are in place, with an

Market Research - Apple ripens profits with its retail strategy 

Apple ripens profits with its retail strategy  Fort Wayne Journal Gazette - 38 minutes ago When Apple Computer Inc. opened its newest store this month on the same New York shopping strip as Prada, Tiffany & Co. and Saks Fifth Avenue, it marked five years of a distinctive retail style that both reinforces the companys brand cachet […]

Web Based Advertising - When a Newsmaker Buys the Newspaper

When a Newsmaker Buys the Newspaper Spartanburg Herald Journal (subscription), SC - 7 minutes ago online diet company whose turnaround he helped engineer with a big marketing budget. of color, market the papers aggressively and invest heavily in the Web site
Selling, Service and Analytics Improvements SAP INFO, Germany - 1 hour ago […]

Advertising - Outlaw Fuel group’s founder returns to Tulsa

Outlaw Fuel group’s founder returns to Tulsa Tulsa World - Marriott and his wife, Nancy, founded the OFAA 10 years ago and the 51-year-old Pilot Point, Texas, resident is the group’s president and only two-time champion, securing titles in 1999 and 2003. Fourth in points this season, Marriott was after
Couple spends honeymoon […]

Market Research - Panama Canal expansion: A senseless project

Panama Canal expansion: A senseless project Noriegaville, Panama - 11 hours ago First, there is no market research in which, like you tried to find out, Maersk says that these post-panamax ships will use the Canal. It doesn't exist.

Web Based Advertising - Business people

Business peopleSarasota Herald Tribune - Elizabeth Blair, a digital marketing and Internet professional, has joined Odato Marketing Group as project manager. Lauren Costeloe has been named director of communications for The Atrium on Ringling, a luxury condominium in downtown Sarasota
Panel ScheduleOrlando Sentinel - Here’s a look at the industry panels being offered […]