Advertising - The Year In Review: Yahoo’s Woes
The Year In Review: Yahoo’s Woes
Boston Globe - More searches mean more opportunities to display relevant text-based ads next to search results, an advertising tactic that has proven a veritable pot of gold for Google. Yahoo continued work on “Project Panama” this year, a much-anticipated and long
Google Expanding Newspaper Advertising Program
Beta News - The Associated Press reported this morning that Google is expanding a pilot program representing the company’s second attempt to crack the realm of traditional print advertising. Two months after launching a trial run with 100 selected advertisers
Woods says he won’t play in season-opening Mercedes
Baltimore Sun - And it takes some of the sizzle out of the tour’s launch of its new FedExCup competition, which it has dubbed a “new era in golf” in print and TV advertising campaigns over the past month. Woods, who went skiing in Colorado with his family after